Privacy policy

What we collect

• Order details: name, email, shipping and billing address, items purchased.
• Payment data handled by Shopify Payments — we never see full card numbers.
• Basic site analytics: pages viewed, device type, referring source.
• Email address, if you opt into our list or send a referral invite.

How we use it

• To produce, ship, and support your order.
• To handle exchanges and answer questions you send us.
• To send drop announcements, only if you opted in.
• To understand which pages work and fix the ones that don't.

Who we share it with

Only the processors needed to run the store: Shopify (commerce and payments), our carriers (delivery), and our email provider. We never sell your data.

Cookies

We use essential cookies for cart and checkout, plus lightweight analytics cookies. You can block non-essential cookies in your browser without breaking checkout.

Your rights

You can request a copy of your data, ask us to correct it, or ask us to delete it. Email support@virtuousathletix.com and we'll action it within 30 days.

Retention

Order records are kept for 7 years for tax and accounting purposes. Marketing data is deleted as soon as you unsubscribe.